General Meeting: The Art Of Selling with Allison Tyler Jones

  • 8 Apr 2025
  • 5:30 PM - 9:00 PM
  • Elijah's Restaurant 7061 Clairemont Mesa Blvd, San Diego, CA 92111

Registration

  • Members, this is included in your membership dues

    PPSDC is dedicated to offering the highest-quality, inspirational, and educational workshops and programs, designed to elevate and enrich photographers at every stage of their career.

    REFUND
    Please note that due to the significant expenses involved in securing the venue and speaker for this workshop, we are unable to offer refunds. We appreciate your understanding and look forward to providing an enriching experience.
  • Registration Fee to attend is required.
    PPSDC is dedicated to offering the highest-quality, inspirational, and educational workshops and programs, designed to elevate and enrich photographers at every stage of their career.

    REFUND
    Please note that due to the significant expenses involved in securing the venue and speaker for this workshop, we are unable to offer refunds. We appreciate your understanding and look forward to providing an enriching experience.

Register

The Art Of Selling with Allison Tyler Jones, Live & In Person in San Diego!

Allison is Sponsored By: White House Custom Colour 

Are you tired of hearing the same old objections during a sales
appointment with a client? It sounds something like this:

  • “I don’t have to decide right now, do I?”

  • “Wow, I had no idea this would be so expensive.”

  • “I need to go home and measure my walls first.”

  • “I need to talk to my spouse about this first.”

  • “You keep all of these images so I don’t have to order now, right?”

If this sounds all too familiar, you might be missing a step, (or two) in your sales process!!

Experience the Expertise of Allison (ATJ) – Live & In Person

Spend the evening with Allison Tyler Jones as she conducts a crash course in creating a sales process that will shift your mindset about selling, educate your clients early and often and, more importantly, allow you to do it all without feeling manipulative or sales-y.

You will learn to:

  • Sell Yourself First by creating a Value Inventory for your business which will cement, in your own mind, how much you, your talents and your service brings to your client's lives. 
  • Sell on Value, Not Price by communicating value in everything you do (from social media to website) and how to rid yourself forever of the addiction of marketing on price. 
  • Pre-Sell with A Process that ATJ uses in her portrait studio every single day. She’ll walk you through step-by-step how she quotes her clients during a consultation that pre-sells the work before she ever picks up a camera.
 Whether you love selling or avoid it like the plague, selling portraits is a unique skill set and one that can be learned and can be ENJOYABLE. Spend some time with ATJ and you’ll emerge able to sell your own portraits like never before.

If you’re attending the workshop the following day, this session is essential—it lays the foundation for everything you’ll build upon, ensuring you maximize your experience.

Join us for an exclusive opportunity to hear Allison (ATJ) share the industry insights and proven strategies that have made her one of the most sought-after speakers in the photography world. Renowned for her warmth, sharp wit, and unparalleled expertise in sales, Allison has built a clientele that defines the luxury market.

Don’t miss the chance to learn from one of the industry’s best, up close and personal. Secure your spot and elevate your craft!


PPSDC Members: FREE

Guests: $35.00

Dinner Separate Checks


Don't miss this opportunity of a lifetime with ATJ coming to San Diego!!

About ATJ: 

Allison Tyler Jones is not normal. She doesn’t sell digital files but she DOES own one of the most profitable portrait studios in the country*.

Allison believes portrait photographers can have it all; that you can create beautiful artwork AND have a successful business at the same time, and she does exactly that by daily designing wall art, family galleries and custom albums for her client’s homes.

Allison’s immediately recognizable photographic style is “lifestyle-meets-commercial-with-a-dose-of-chaos.” She calls it Art That Happens to Be Your Family.

Allison has authored four books on photography and was the recipient of PPA’s Excellence in Business Education Award from PPA. Allison has taught thousands of photographers to value what they do and build better businesses as a result.

As the host of The ReWork Podcast, she interviews industry leaders and inspires portrait photographers everywhere to uniquely brand, profitably price and confidently sell their best work.

Running your own business is hard and Allison is excited to share her down-to-earth, practical advice to help make your business the best it can be.

*According to Professional Photographers of America – PPA, Benchmark Survey.

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